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#Oferta Cultural em Espaço Rural : Públicos do Festival BONS SONS’10
Daniela Craveiro, Jorge Rodrigues Silva
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BONS SONS’10 is a biannual music event organized in the village of Cem Soldos (Tomar, Santarém) by their local association (SCOCS). This article’s analytical perspective is included in the audience study approach, as we propose a description of the festival’s visitors through the identification of different types of audience profiles. The results of a questionnaire confirmed the audience heterogeneity and distinguished two different profiles: (1) a national and knowledgeable young audience, frequent consumer of similar music events; and (2) a local and older audience which, contradicting its’ habits of cultural consumption, adhered to the event. Linking the questionnaire results with businessmen’ testimonies from the town nearby, it was possible to analyze the visitors’ trajectories beyond the festival limits. Besides the characterization of the cultural event, our analysis considers a reflection on the role of cultural dynamics as an important/relevant factor in promoting development and rural identity.
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Data da última atualização: 2014-03-06

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