#Sumário
#Ficha bibliográfica
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#Pesquisa
Universidade do Porto Faculdade de Letras da Universidade do Porto Serviços de Documentação e Informação
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 #Menu Inicial#Publicações#Outras publicações/coleções #The Overarching Issues of the European Space : the territorial diversity of opportunities in a scenario of crisis
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#Sumário
The Overarching Issues of the European Space
#Institutional theory and social responsability hotel
María Dolores Sánchez-Fernández
#Documento (.pdf)    
#Abstract
The objective of this research is to analyze the management of Corporate Social Responsibility (CSR) of three, four and five star hotels located in the Euro-region based on Institutional Theory. The sample used was chosen taking the study as a whole into consideration as well as the necessary requirements for applying the model under study. A questionnaire was drawn up to obtain the information, the questionnaire was based on: the characteristics of the object of the study, who it is aimed at, the institutional pillars and the indicators of social responsibility directed at the hotel and catering industry. The Partial Least Square (PLS) methodology was used for modeling by making a segmentation of complex models. A series of implications derived from this research which could help hotels managers to define an appropriate institutional strategy and opt for greater legitimacy with their actions and consequently receive social support from interested parties of the organization.
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Data da última atualização: 2021-02-24

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