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Da Arte de Vender Arte: Uma antropologia das galerias e galeristas brasileiros=The art of selling art: An anthropology of Brazilian galleries and gallerists
Leonardo Bertolossi
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AbstractThis article aims to present and analyse some anthropology of symbolic reasons that motivate the life of galleries and the trade of gallerists in Brazil, as well as some fundamental episodes, characters and aspects of their histories. The text highlights the primary market of contemporary biography; the social practices responsible for the initiation and conversion of collectors into gallerists; the trajectory of the collector and gallerist Marcantonio Vilaça; and some of the sociabillities, controversies and performativities present in the world of galleries. The essay concludes inquiring the future of gallerists’ profession and works of art.
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